Design a wide range
of graphics collateral
that helps your business stand out, communicate more effectively, and present a polished, professional brand.
Develop campaign collateral to include social media graphics, communications,
email campaigns, and update website content
Develop audience-focused messaging, email marketing, social media, and video campaigns that help your business grow visibility, engagement, and leads.
Visual storytelling,
product photography, professional head shots,event coverage,
branded lifestyle images, and photo editing.
Focus on branding collateral including
logo development,
visual identity systems,
brand standards,
messaging, and
promotion materials.
Promotional
videos, interviews,
social media content, branded storytelling,
video editing, and
post production.
Client/Employer: Winick Realty Group Medium: Digital (Vector Art) Tools: Adobe Illustrator Description: Each magazine cover is a unique interpretation of New York City's skyline, retail corridors, architecture, and neighborhoods. I incorporated current and popular color directions, including inspiration from Pantone color trends, to keep the artwork contemporary while giving every issue its own personality. Bold illustration, geometric forms, typography, and color were used.
Client/Employer: Winick Realty Group Medium: Print and Digital Tools: Adobe InDesign, Photoshop, and Illustrator Description: This brochure series combines bold typography, custom mapping, illustration, and retail information to create visually engaging marketing pieces. The Meatpacking District design uses energetic color and fashion inspired graphics to reflect the character of the neighborhood while keeping location information easy to navigate.
Client/Employer: Invite Health & Winick Realty Group Medium: Photography Tools: Adobe Photoshop, and Canon Rebel 6 DSLR Description: This photo shoot documented Invite Health’s rebranded product line, updated retail environment, and authentic interactions between customers and employees. I collaborated with the client’s Creative Director to develop a quick storyboard and detailed shot list focused on showcasing the new packaging, store branding, merchandising, and overall customer experience.
Client/Employer: Winick Realty Group Medium: Digital (Vector Art) Tools: Adobe Illustrator Description: Each magazine cover is a unique interpretation of New York City's skyline, retail corridors, architecture, and neighborhoods. I incorporated current and popular color directions, including inspiration from Pantone color trends, to keep the artwork contemporary while giving every issue its own personality. Bold illustration, geometric forms, typography, and color were used.
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